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Last Updated: Aug 22, 2008 - 1:59:28 PM |
Sports
Golf is Still a Tiger -
Jan 17, 2008 - 10:15:16 AM
A comprehensive new study has determined that golf in the United States generated $76 billion in direct economic impact in 2005, up significantly...
Sports
Home is Where Your College Football Team Is -
Nov 14, 2007 - 9:15:43 AM
Apparently lots of folks want to stay in the town where they went to college, especially if ithas a good football team. This study examines home prices in the cities that are home to the 119 Football Bowl Subdivision (I-A) schools...
Sports
"The Power 100" of Sports -
Sep 26, 2007 - 3:42:43 PM
What is power in sports? Is it enormous talent, the ability to set up endorsements, owning a team? Find out in this list of "The Power 100."
Sports
Global Sports Market Growing -
Sep 24, 2007 - 11:42:10 AM
The global sports market, as reported by NPD, includes four major
segments: apparel (sport-specific and sport-inspired clothing), footwear
(sport-specific and sport
‘style
’
footwear), equipment, and bicycles...and the fastest-growing segment is apparel...
Sports
Seattle Tanks In Tailgating -
Sep 10, 2007 - 11:58:53 AM
Baltimore tops the first America's Best Football Tailgating Cities Index, a
ranking of the "tailgating-friendliness" of the 31 U.S.cities with NFL
teams, plus L.A.
Sports
Beckham Boosts Worldwide Interest In US Website -
Aug 30, 2007 - 7:06:52 AM
The site attracted just over one million unique visitors in July 2007
-- up 117 percent on the previous year. This growth can be accounted for
by the U.S. arrival of former England captain, David Beckham...
Sports
Championship Golfers Don't Play With Pain -
Aug 20, 2007 - 9:30:01 AM
Five professional golfers report that in order to perform
at their best, they seek relief immediately at the onset of pain. This
contrasts with the results of a new survey that shows two-thirds (66
percent) of pain sufferers wait to treat their pain...
Sports
Top Colleges for Athletics AND Academics -
Aug 20, 2007 - 9:16:31 AM
NCSA's 2007 Collegiate Power Rankings rate colleges and universities
comprehensively based on student-athlete graduation rates, academic
strength and athletic prowess of the university.
Sports
Bonds Not Hitting the Same Baseball as Aaron -
Aug 7, 2007 - 10:26:11 AM
The baseballs Hank Aaron hit during his career did not include
enlarged, rubberized centers (known as pills) found in the current,
Barry Bonds-era baseballs. The pill, according to a computed tomography
(CT) study conducted by Universal Medical Systems, Inc. of Ohio (UMS),
has increased significantly in size and density, thus improving the
distance modern Bonds-era baseballs travel.
Sports
Did Super Bowl Advertisers Score a Touchdown With Search Engine Marketing?; A Post-Super Bowl Analysis Reveals the Winners and Losers of the Advertising Game -
Feb 5, 2007 - 4:22:45 PM
An estimated audience
of 90.7 million households tuned in on Sunday evening to watch not only
the Super Bowl, but also the infamous advertisements during timeout
commercial breaks. Many companies once again missed the mark, failing
to adequately tie television commercials to their search engine
marketing campaigns. Marketers that have awakened to the power of an
integrated approach were able to sack consumers, seeing an increase in
traffic anywhere from 10%-10,000%, while those left behind the curve
were sidelined. The results are in -- Colts win 29-17, but the big
Super Bowl advertising winner is yet to be announced. While naming the
winners, the advertising game needs to move past "funny, cute and
memorable" to interacting
Sports
New Survey Reveals Men’s Super Bowl Rituals -
Jan 24, 2007 - 4:07:36 PM
Super Bowl XLI is just around the corner and from coast to coast, men
are in the final days of preparation and training
–
getting ready to take the field. But it
’s not
just the players who are preparing. According to a new Coors Light
survey of more than 2,500 adult male football fans, preparing for Super
Bowl Sunday is one of the most important priorities of the year. Survey
results show that a large percentage (44 percent) of men put more time
and energy into making Super Bowl plans than making Valentine
’s
Day plans. The survey also
Sports
Survey Finds Number One Food Super Bowl Fans Are Burning to Eat on Game Day - But Half Likely to Avoid It -
Jan 23, 2007 - 8:23:33 AM
A new survey of Super Bowl fans finds that the most-wanted foods for game-day may also be the ones most likely avoided -- all due to heartburn. Eighty-percent of frequent heartburn sufferers surveyed said that food is a must have at a Super Bowl party, and that the top three favorites on game day were pizza, nachos and potato chips. Many also said that they already avoid spicy (66%), greasy (57%) and tomato- based foods (39%) -- meaning that the best-loved snacks could also be left on the
Sports
While Still the Nation's Favorite Sport, Professional Football Drops in Popularity -
Jan 9, 2007 - 4:28:25 PM
Professional football
continues to be the most popular sport among U.S. adults who follow
more than one sport, although its popularity has dropped slightly from
2005's high. In 2006, twenty-nine percent of adults who follow more
than one sport say pro football is their favorite, down four percentage
points from 2005's thirty-three percent. Baseball remains unchanged at
14 percent, with college football coming neck-in-neck again (13%,
unchanged from 2005) and auto racing, which is down two points at nine
percent. Professional basketball has increased by three percentage
points, with seven percent of adults who follow more than one sport
saying it is
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