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Political Last Updated: Jan 2, 2008 - 2:54:19 PM


Pizza Hut Picks Iowa Political Winners
By Pizza Hut
Jan 2, 2008 - 2:52:02 PM

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With the Iowa Caucus literally 24 hours away, the economy and saving dough are on the minds of Iowans and they told Pizza Hut who they think will do the best job in that regard.

In a specialized survey called Pizza Hut Political Poll conducted by Zogby International, Pizza Hut asked Iowans a few questions in conjunction with the introduction its new value priced pizza, Pizza Mia.

Here are the findings from the Pizza Hut Pizza Political Poll:

It s no secret that America is feeling an economic pinch, especially after holiday spending. When asked who will put or keep more dough in your pocket:

  • Among Democrats polled: 29.7 percent said Hillary Clinton would put or keep more dough in their pockets, followed by John Edwards at 20.1 percent and Barack Obama at 16.6 percent. All other Democratic candidates had single percentage support.
  • Among Republicans polled: 24 percent said Mike Huckabee would put or keep more dough in their pockets, followed closely at 21.4 percent for Mitt Romney and 11.2 percent for Fred Thompson. All other Republican candidates had single percentage support.

Asked which candidate you would most like to share a pizza with:

  • Among Democrats polled: Barack Obama led the field at 30.3 percent, followed by Hillary Clinton at 23 percent and John Edwards at 22.6 percent.
  • Among Republicans polled: Mike Huckabee finished in the lead at 28.3 percent, followed by Mitt Romney at 15.2 percent.

Asked which candidate you think eats the most pizza:

  • Among Democrats polled: Bill Richardson led the field at 15.4 percent.
  • Among Republicans polled: Rudy Giuliani came out on top at 17.5 percent.

"Pizza is fun and politics can be too. We wanted to tap into the high interest of the Iowa Caucus to show how our new Pizza Mia saves Americans dough, said Scott Bergren, Pizza Hut president.

Pizza Hut also became the first company to ever feature Presidential candidates in television advertising to launch a new product. The ad, which recently launched, for the new Pizza Mia used actual slices of debate footage of each of the major Presidential candidates

The telephone survey was conducted among 504 likely voters Dec. 14-15. Margin of error is +/- 4.5 percent.



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