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Entertainment Last Updated: Oct 31, 2007 - 2:47:09 PM


LA Leads in HDTV Homes
By The Nielsen Company
Oct 31, 2007 - 2:44:49 PM

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The Nielsen Company announced that 13.7% of TV households in the U.S. are equipped with an HD television and HD tuner capable of receiving signals in HD (HD Capable), while 11.3% are equipped with an HD television and HD tuner and receive at least one HD network or station (HD Receivable).

Los Angeles has the highest penetration of HD Capable homes (20.4%) and New York has the highest penetration of HD Receivable homes (17.5%). Nielsen also reports that among U.S. Hispanic or Latino households, 10.4% are HD Capable and 8.2% are HD Receivable. Among African-American households, 8.1% are HD Capable and 6.9% are HD Receivable.

The following table displays the High Definition (HD) Television Household Estimates for the Total U.S. and Local People Meter markets.

    High Definition (HD) Television Household Estimates November 2007

                                 HD                  HD
                  TV HHs       Capable      %    Receivable       %
  Total  U.S.   112,800,000  15,500,000    13.7  12,730,000      11.3

  New  York       7,391,940   1,334,840    18.1   1,293,790      17.5
  Philadelphia    2,939,950     457,900    15.6     438,110      14.9
  Detroit         1,925,460     238,830    12.4     212,370      11.0
  Boston
   (Manchester)   2,393,960     399,440    16.7     388,350      16.2
  Washington, DC
   (Hagrstwn)     2,308,290     447,160    19.4     387,680      16.8
  Atlanta         2,310,490     345,680    15.0     287,710      12.5
  Tampa-St. Pete
   (Sarasota)     1,783,910     296,300    16.6     277,970      15.6
  Chicago         3,469,110     585,960    16.9     485,580      14.0
  Houston         2,050,550     344,260    16.8     270,820      13.2
  Dallas-Ft.
   Worth          2,435,600     425,420    17.5     364,850      15.0
  Los  Angeles    5,647,440   1,152,380    20.4     965,200      17.1
  San Francisco-
   Oak-San Jose   2,419,440     397,860    16.4     320,740      13.3
  Seattle-Tacoma  1,782,040     255,960    14.4     216,530      12.2

Nielsen's HDTV household estimates are based on Nielsen samples and are updated four times a year. The HDTV estimates are based on in-home collection by Nielsen's Field staff in metered samples and are currently limited to National and Local People Meter samples. Nielsen plans to release HDTV household estimates for the remaining Area Probability Set-Meter markets in February 2008. Nielsen also plans to release HDTV household estimates for Telephone Frame Meter Markets although the timeline for this release has not yet been finalized.



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